The three R’s : Reduce, Reuse, Recycle. We’ve had it drilled into our heads since grade school (speaking for Canada here). But have you ever sat a moment to consider each of the acts? In this post, Nicole McCallum breaks down why Reduce is the most effective of the three.

Loblaw-owned grocery chain Zehrs celebrated Earth Day today with a bang by implementing a new policy to charge customers 5 cents for every plastic bag requested. Nicole McCallum presents information about the policy and its background.